Tuesday, January 22, 2019

General Mills Counsel, Marketing and Commercial

General Mills is one of the world’s leading marketers, promoting brands like Cheerios, Nature Valley, Haagen-Dazs, Pillsbury, Betty Crocker, Totino’s, and Annie’s in markets around the world. Modern marketing can be extraordinarily varied and complex, often mixing traditional advertising elements (like television or digital advertising) with social media campaigns, celebrity endorsements, entertainment tie-ins, and many other elements. We are looking for an in-house counsel to help us support the full range of these marketing activities by, among other things, ensuring compliance with applicable legal requirements, responding to proposed regulatory changes, and negotiating contracts with a variety of business partners. This attorney will also provide support for certain marketing and sales activities within our Convenience & Foodservice segment and/or our North American Retail business, as well as for certain commercial transactions led by our Sourcing organization.
  • Advise the company’s “Global Marketing” and “Brand Building Services” organizations on a variety of legal issues affecting marketing activities, including global consumer privacy and data protection issues, as well as general marketing, advertising, and promotion law issues
  • Propose and implement policies, procedures, guidance materials, and training initiatives to support the above
  • Keep informed of new laws and regulations around the world affecting the marketing and labelling of food products. Collaborate with the company’s Government Affairs organization to promote the company’s interest in relation to proposed regulatory initiatives in this arena
  • Draft and negotiate contracts to support marketing initiatives (including partners like movie studios, celebrities, service providers, and others), corporate sourcing activities, and commercial arrangements with Convenience & Foodservice customers
  • Advise the company’s North American Retail food business, particularly its natural & organic foods operating unit, on a variety of marketing, sales, and food law issues. Provide similar support for the company’s Convenience & Foodservice business
  • Advise on sales, distribution, and antitrust issues (e.g., Robinson-Patman, trade programs, category management, terms of sale)
  • Participate as legal representative on cross-functional teams

A full job description may be found here.